Introduce a fashion marketing agency

The Tailor Digital team reached out to me for help with redesigning their website. Their existing website was outdated, no longer reflected their character and wasn't doing enough to entice new clients.

First I adviced them to strengthen their visual identity by creating a mature brandguide. They commissioned art director Sanne Leenders to help with that. After that we went to work on discussing and wireframing the desired stories and related pages.

Once they were happy with the wireframe, I used the brandguide to develop the wireframes into a full visual design and then created the fully custom Wordpress website.

The result is a strong and complete online presence that properly reflects who they are, what they do and what they stand for.

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